Insights As A Service: The Evolution Of The User Experience Landscape
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In this guide, Jenni Bruckman, VP Customer Success + Strategic Partnerships at WEVO, and Brian Cahak, Managing Director, Digital Growth & Marketing Operations at Accenture Interactive explore three prevalent themes on how Insights a Service can unlock the potential of your organization.
1. Demand for Insights: Current State and Challenges
2. The Insights Landscape: Generative and Evaluative research
3. The Future at Scale: Connecting Insights as a Service
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