In the fast-paced world of technology and innovation, tales of success often begin with a spark of inspiration and a relentless pursuit of turning a vision into reality. Such is the case with WEVO, a groundbreaking user research platform, and its co-founder, Nitzan Shaer. The Digital Executive Podcast hosted by Brian Thomas delves into the captivating journey of how Nitzan’s passion for understanding human behavior led to the creation of a platform that’s changing the way we approach user experience.
Where It All Started
Growing up as the son of a psychologist, Nitzan was inspired by conversations at the dinner table discussing what makes people tick and take action. After graduating college with an engineering degree and completing military service – he joined an early stage start-up and fell in love with the process of building products from scratch.
His drive to comprehend the intricate workings of human decision-making has been a constant thread throughout his entrepreneurial ventures. Before founding WEVO, he honed his skills during his time at Skype, where he had the privilege of collaborating with individuals from diverse cultures and countries. It was here that the seeds of WEVO were sown, with the idea of bridging the gap between user preferences and actionable insights in minutes.
After meeting Janet Muto, who would become WEVO’s co-founder, they started to build and iterate on this core idea. With a team of highly skilled and passionate team members, the dream began to become a reality.
Pioneering a User-Centric Future
WEVO’s innovation lies in its ability to combine human intelligence with artificial intelligence, delivering dependable insights in a fraction of the time it traditionally takes. Shaer and his dedicated team have managed to revolutionize the user research process, turning what once took around 50 hours into a mere 30 minutes. These insights are statistically significant, providing a rock-solid foundation for user experience improvements.
Guiding Principles for Success
Nitzan attributes much of his success to the values of team building, open communication, and continuous learning. His commitment to hiring the best talent, even in times of rapid growth, demonstrates his unwavering belief in the power of a strong team. Striking the balance between growth and profitability is one of his guiding philosophies, ensuring that WEVO thrives in the competitive landscape.
Empowering Others Through Knowledge
Nitzan’s advice to budding entrepreneurs is a reflection of his own journey. He encourages dreaming big, actively listening, and moving swiftly. His belief in the power of entrepreneurship lies in its potential to effect meaningful change in the world.
Dream Big, Listen More, Move Fast
The story of Nitzan and the founding of WEVO is a testament to the power of vision and determination. As technology continues to reshape the way we interact with the world, WEVO stands as an example of how understanding human behavior can pave the way for revolutionary solutions. In a world where reliable insights are paramount, Nitzan’s journey serves as an example for anyone seeking to make a lasting impact in the realm of user experience and beyond.
Listen to more of Nitzan’s insights and experiences as an entrepreneur in this podcast.