UX teams often focus on the results of and insights derived by their research; however, it’s crucial for UX professionals to communicate their indispensable value to business outcomes. Our webinar, “Aligning UX with Business Goals for Impact” is designed to equip UX practitioners, managers, and stakeholders with the insights and strategies needed to tightly integrate UX work with core business goals, ensuring that their contributions are not only recognized but also deemed essential for the company’s growth and success.

Join us as we delve into an enlightening conversation with Ben Good, a seasoned UX Manager at Newell Brands, and Steven Shyne, the innovative Co-founder of CXperts, who have collaboratively spearheaded a groundbreaking project for Yankee Candle. This session aims to highlight the significance of aligning UX strategies with business objectives to support growth, increase revenue, and enhance customer satisfaction, especially in challenging economic times.